Bùi Quang Thông's Publications

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Non-ISI journal papers (2) More...

1 Nguyen Xuan Nhi, Bui Quang Thong, Mai Ngoc Khuong, Ha Diu My: Customer loyalty in B2B service in general insurance sector of Vietnam The Sankalpa International Journal of Management Decisions (January 2018). [Pub ID : #3476]
2 Bui Quang Thong, Pham Thai Ngoc, Nguyen Vinh Hau: The Effects of Selected Marketing Mix Elements on Customer-Based Brand Equity: The Case of Coffee Chains in Vietnam. PRIMA: Practices and Research in Marketing 8(1): 38-47 (September 2017). [Pub ID : #3548]

Scopus journal papers (1) More...

1 Hoang Thanh Nhon, Bui Quang Thong, Nguyen Van Phuong: The Impact of Intellectual Capital Dimensions on Vietnamese Information Communication Technology Firm Performance: A Mediation Analysis of Human and Social Capital. Academy of Strategic Management Journal 17(1): (March 2018). [Pub ID : #3202]

Domestic journal papers (1) More...

1 Hoang Thanh Nhon, Bui Quang Thong, Mai Ngoc Khuong: The effects of intellectual capital dimensions on information communication technology firm performace: A moderated mediation analysis of the environmental uncertainties Tạp Chí Công Thương (3)145 (March 2018). [Pub ID : #3284]

International conference papers (23) More...

1 Hoang Thanh Nhon, Bui Quang Thong, Nguyen Van Phuong: The Intangible Capitals, Firm outcomes and the Role of Manager Skills: A Study of the Vietnamese Information Communication Technology Sector.. In proceedings of Asia Conference on Business and Economic Studies. ISBN 978-604-922-660-1. (September 2018). [Pub ID : #3564]
2 Nguyen Ha Nhat Minh, Vu Thuy Mai Uyen, Nguyen Thanh Tri, Bui Quang Thong: ANTECEDENTS OF THE INTENTION TO FORWARD VIRAL MESSAGES ON SOCIAL NETWORK SITES – A STUDY AMONG VIETNAMESE USERS. In proceedings of The Social and Economic Prospects in Southern Mekong Sub-Region of Southeast Asia. ISBN 978-974-306-563-7. (July 2018). [Pub ID : #3540]
3 Ngo Hoai Son, Bui Quang Thong, Đặng Thị Thu Phương: HUMAN RESOURCE MANAGEMENT DECENTRALISATION IN PUBLIC SECTOR:. In proceedings of Sepsa. ISBN 978-604-59-5952-7. (January 2018). [Pub ID : #3467]
4 Nguyen Phuong Hoang Cuc, Bui Quang Thong, Vuong Quoc Dat, Pham Thanh Linh: Antecedents of unethical behaviors in class exam: The moderating roles of ethical climate and goal orientations. In proceedings of SRU International Conference 2017. ISBN 978-974-306-563-7. (December 2017). [Pub ID : #3470]
5 Pham Thanh Linh, Bui Quang Thong: Key drivers of E-impulse purchasing for apparel - A study among Vietnamese customers. In proceedings of SRU International Conference 2017. ISBN 978-974-306-563-7. (December 2017). [Pub ID : #3469]
6 Phan Thi Minh Trang, Bui Quang Thong: Factors affecting customers repurchase intention toward online shopping in Vietnam. In proceedings of SRU International Conference 2017. ISBN 978-974-306-563-7. (December 2017). [Pub ID : #3468]
7 Vo Vuong Bach, Bui Quang Thong, Phan Thi Minh Trang: Antecedents of Brand Loyalty and Word of Mouth: The role of brand authenticity - A study of consumers of Vinamilk brand in Vietnam. In proceedings of SRU International Conference 2017. ISBN 978-974-306-563-7. (December 2017). [Pub ID : #3466]
8 Tran Thi Van Trang, Bui Quang Thong: Work-life Balanceon Employee Satisfactions - A case of Marou. In proceedings of SRU International Conference 2017. ISBN 978-974-306-563-7. (December 2017). [Pub ID : #3465]
9 Tran Thi Van Trang, Bui Quang Thong, Dang Thuy Hoang: Bullying Behaviors in Middle School Environment - A study among Vietnamese students. In proceedings of SRU International Conference 2017. ISBN 978-974-306-563-7. (December 2017). [Pub ID : #3463]
10 Tran Thi Van Trang, Bui Quang Thong, Dang Thuy Hoang: The Antecedents of Bullying Behaviors in Educational Environment - A Study among Vietnamese Middle School Students. In proceedings of The 5th International Conference in Vietnamese Studies - Hanoi. (December 2016). [Pub ID : #2902]

Domestic conference papers (2) More...

1 Vương Quốc Đạt, Bui Quang Thong: Những nhân tố tác động đến dự định mua sắm trên thiết bị di động của người tiêu dùng trẻ Việt Nam. In proceedings of Hội nghị SV NCKH toàn quốc lần thứ 4 các trường đại học khối ngành KT và QTKD. (September 2016). [Pub ID : #2952]
2 Vo Vuong Bach, Bui Quang Thong: PHÂN TÍCH MỐI QUAN HỆ GIỮA HÌNH ẢNH QUỐC GIA XUẤT XỨ VÀ VIỆC TRẢI NGHIỆM THƯƠNG HIỆU TÁC ĐỘNG ĐẾN Ý ĐỊNH MUA LẠI SẢN PHẨM. In proceedings of Hội nghị SV NCKH toàn quốc lần thứ 4 các trường đại học khối ngành KT và QTKD. (September 2016). [Pub ID : #2695]