| 91 |
Mai Ngoc Khuong, Truong Duc Nguyen : The Effects of Television Commercials on Customers Purchase Intention – A Study of Milk Industry in Ho Chi Minh City, Vietnam Journal of Economics, Business and Management 3(9): 851-857 (September 2015).
[Pub ID : #2208]
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| 92 |
Mai Ngoc Khuong, Do Thi Thuy Dung : The Effect of Ethical Leadership and Organizational Justice on Employee Engagement - The Mediating Role of Employee Trust International Journal of Trade, Economics and Finance 6(4): 235-240 (August 2015).
[Pub ID : #2216]
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| 93 |
Mai Ngoc Khuong, Dang Thuy Hoang : The Effects of Leadership Styles on Employee Motivation in Auditing Companies in Ho Chi Minh City, Vietnam International Journal of Trade, Economics and Finance 6(4): 210-217 (August 2015).
[Pub ID : #2215]
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| 94 |
Mai Ngoc Khuong, Ta Bao Tran: Factors Affecting Impulse Buying toward Fashion Products in Ho Chi Minh City – A Mediation Analysis of Hedonic Purchase International Journal of Trade, Economics and Finance 6(4): 223-229 (August 2015).
[Pub ID : #2214]
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| 95 |
Mai Ngoc Khuong, Pham Dac Luan : Factors Affecting Tourists’ Satisfaction towards Nam Cat Tien National Park, Vietnam-A Mediation Analysis of Perceived Value International Journal of Innovation, Management and Technology 6(4): 238-243 (August 2015).
[Pub ID : #2212]
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| 96 |
Dinh Duc Tam, Mai Ngoc Khuong: The Effects of Guerilla Marketing on Gen Y’s Purchase Intention – A Study in Ho Chi Minh City, Vietnam International Journal of Trade, Economics and Finance 6(4): 191-198 (August 2015).
[Pub ID : #2210]
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| 97 |
Ho Nhut Quang, Mai Ngoc Khuong, Nguyen Hoang Le : The Effects of Leaders’ Emotional Intelligence on Employee Engagement in Vietnamese Construction Companies – A Case of Hoa Binh Corporation Journal of Economics, Business and Management 3(4): 746-752 (August 2015).
[Pub ID : #1964]
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| 98 |
Nguyen Thi Huong Giang, Nguyễn Đình Khôi: The Impact of Consumer Animosity and Consumer Ethnocentrism on Intention to Purchase Foreign Products: The Case of Chinese Branded Household Appliances in Vietnam Market Journal of Economics and Behavioral Studies (JEBS) 7(4): 22-36 (August 2015).
[Pub ID : #1944]
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| 99 |
Mai Ngoc Khuong, Pham Le Hoang Ngan, Nguyen Thi Minh Phuong: Factors of Affecting Guests’ Satisfaction and Their Loyalty - A Study of Luxury Hotels in Ho Chi Minh City, Vietnam International Journal of Innovation, Management and Technology 6(3): 223-229 (June 2015).
[Pub ID : #2213]
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| 100 |
Mai Ngoc Khuong, Vo Anh Linh, Vo Minh Duc: The Effects of Transformational and Ethics-Based Leaderships on Employee’s Loyalty toward Marketing Agencies in Ho Chi Minh City, Vietnam International Journal of Innovation, Management and Technology 6(3): 158-165 (June 2015).
[Pub ID : #2211]
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