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Mai Ngọc Khương's Publications

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SSCI journal papers (2) More...

1 Mai Ngoc Khuong, Nguyen Ngoc Duy Phuong, Nguyen Thi Minh Phuong: International Tourists’ Loyalty to Ho Chi Minh City Destination—A Mediation Analysis of Perceived Service Quality and Perceived Value.. Sustainability 11(5447): 1-16 (October 2019). [Pub ID : #4120]
2 Dinh Duc Tam, Mai Ngoc Khuong: Guerrilla Marketing’s Effects on Gen Y’s Word-of-Mouth Intention – A mediation of Credibility. Asia Pacific Journal of Marketing and Logistics. 28(1): 4-22. (January 2016). [Pub ID : #2452]

Non-ISI journal papers (58) More...

1 Mai Ngoc Khuong, Nguyen Minh Tuan: Factors Affecting Repurchase Intention towards Luxury Hotels – A Mediation Analysis of Guest Satisfaction. Journal of Economics, Business and Management. 6(3): 72-78 (September 2018). [Pub ID : #3871]
2 Mai Ngoc Khuong, Dang Duc Khanh Uyen: Determinants of Cultural Festival Success — A Study in Ho Chi Minh City, Vietnam. Journal of Economics, Business and Management. 6(3): 120-126 (September 2018). [Pub ID : #3870]
3 Mai Ngoc Khuong, Nguyen Thanh Tung: Interior Design of Workplace and Employees’ Job Engagement: The Study of Hospitality Sector in Ho Chi Minh City, Vietnam. Journal of Economics, Business and Management. 6(3): 113-119 (September 2018). [Pub ID : #3869]
4 Mai Ngoc Khuong, Dao Ngoc Quynh: The Impact of Atmospheric Factors on Repurchase Intention at Upscale Restaurants in Ho Chi Minh City, Vietnam. International Journal of Trade, Economics and Finance 9(1): 29-34 (February 2018). [Pub ID : #3460]
5 Mai Ngoc Khuong, Nguyen Thi Huyen Tran: The Impacts Of Product Packaging Elements On Brand Image And Purchase Intention - An Empirical Study of Phuc Long’s Packaged Tea Products. International Journal of Trade, Economics and Finance 9(1): 8-13 (February 2018). [Pub ID : #3459]
6 Nguyen Xuan Nhi, Bui Quang Thong, Mai Ngoc Khuong, Ha Diu My: Customer loyalty in B2B service in general insurance sector of Vietnam The Sankalpa International Journal of Management Decisions (January 2018). [Pub ID : #3476]
7 Mai Ngoc Khuong, Nguyen Thanh Phuong: The Effects of Destination Image, Perceived Value, and Service Quality on Tourist Satisfaction and Word-Of-Mouth – A Study in Ho Chi Minh City, Vietnam. International Journal of Trade, Economics and Finance 8(5): 217-224 (October 2017). [Pub ID : #3458]
8 Mai Ngoc Khuong, Hoang Thi My Duyen: The Effects of Destination Image, Perceived Value and Service Quality on Tourist Return Intention through Destination Satisfaction — A Study in Ho Chi Minh City, Vietnam. International Journal of Innovation, Management and Technology 8(5): 401-408 (October 2017). [Pub ID : #3457]
9 Mai Ngoc Khuong, Nguyen Thi Lan Chi: Effects of the Corporate Glass Ceiling Factors on Female Employees Organizational Commitment - An Empirical of Ho Chi Minh City, Vietnam Journal of Advanced Management Science 5(4): 255.263 (July 2017). [Pub ID : #2985]
10 Mai Ngoc Khuong, Nguyen Truong Minh Bao: Factors Affecting Foreign Tourist’s Word-Of-Mouth toward Ho Chi Minh City – A Mediation Analysis of Destination Image International Journal of Trade, Economics and Finance 8(1): 55-61 (February 2017). [Pub ID : #2984]

Scopus journal papers (10) More...

1 Nguyen Ngoc Duy Phuong, Mai Ngoc Khuong, Le Huu Phuc, Le Nguyen Thanh Dong: The Effect of Two-Dimensional Factor on Municipal Civil Servants’ Job Satisfaction and Public Policy Implications. Journal of Asian Finance, Economics and Business 5(3): 133-142 (September 2018). [Pub ID : #3730]
2 Mai Ngoc Khuong, Pham Thanh Huyen, Nguyen Tran Nguyen Khai, Nguyen Thi Minh Phuong, Nguyen Thoai Ngoc: The International Tourists' Destination Satisfaction and Developmental Policy Suggestion for Ho Chi Minh City, Vietnam Journal of Policy Research in Tourism, Leisure and Events (August 2018). [Pub ID : #3503]
3 Mai Ngoc Khuong, Ngo Thi Kim Chau: The Effect of Event Sponsorship on Customer’s Brand Awarness and Purchase Intention - A Case Study of Toyota Vietnam. Review of European studies 9(1): 148-157 (March 2017). [Pub ID : #2804]
4 Phung Thai Minh Trang , Mai Ngoc Khuong: Personality Traits, Perceived Risk, Uncertainty, and Investment Performance in Vietnam Global Business & Finance Review 22(1): 67-79 (March 2017). [Pub ID : #2795]
5 Phung Thai Minh Trang, Nguyen Minh Tuan, Mai Ngoc Khuong: MOTIVATING MORE INDIVIDUAL INVESTORS TO EMERGING STOCK MARKETS: THE CASE OF VIETNAM. Actual Problems of Economics 2(188): 299-308 (January 2017). [Pub ID : #2773]
6 Phung Thai Minh Trang, Mai Ngoc Khuong, Nguyen Huu Tho: The Big Five Traits, Moods, and Investment Decisions in Emerging Stock Markets International Journal of Business Research 16(5): 99-108 (December 2016). [Pub ID : #2796]
7 Mai Ngoc Khuong, Nguyen Thanh Phuong, Tran Ngoc Diem Chau: The Effects of Travel Service Quality on Organization Perceived Value, Satisfaction and Word-of-mouth - A study in Ho Chi Minh City, Vietnam. Review of European studies 8(3): 36-48 (September 2016). [Pub ID : #2803]
8 Mai Ngoc Khuong, Nguyen Phuong Quyen: Factors Affecting International Tourists’ Perceived Service Quality and Return Intention – A Study in Ho Chi Minh City, Vietnam. Review of European studies 8(3): 133-147 (September 2016). [Pub ID : #2802]
9 Mai Ngoc Khuong, Nguyen Thuan An : The Mediation of Job Satisfaction between Leadership Behaviors and Employee Organizational Commitment – An Empirical Study of Tourism Sector in Ho Chi Minh City, Vietnam. European Journal of Scientific Research. 140(3): 294-307 (July 2016). [Pub ID : #2568]
10 Hoang Thanh Nhon, Mai Ngoc Khuong: THE EFFECTS OF CONSUMER-GENERATED MEDIA ON VIETNAMESE TRAVELERS’ DECISION MAKING - MEDIATION ANALYSIS OF PERCEIVED CREDIBILITY AND TRUST. International Journal of Electronic Commerce Studies 2(2): 315-330 (December 2015). [Pub ID : #2349]

Domestic journal papers (8) More...

1 Tran Ngoc Nhung, Mai Ngoc Khuong, Nguyen Kim Thu: Các yếu tố tác động đến khởi nghiệp thành công và gợi ý chính sách cải thiện môi trường khởi nghiệp của tỉnh Tây Ninh. Tạp Chí Công Thương 12(16): 96-102 (December 2018). [Pub ID : #3875]
2 Đào Nguyễn Yến Linh, Mai Ngoc Khuong: TRẺ EM VÀ VẤN NẠN XÂM HẠI TÌNH DỤC – BÀI HỌC TỪ PHÂN TÍCH QUI TRÌNH XÂY DỰNG VÀ THỰC THI CHÍNH SÁCH CÔNG. Tạp Chí Công Thương 11(14): 202-207 (November 2018). [Pub ID : #3867]
3 Lê Thị Hường, Mai Ngoc Khuong: PHÂN TÍCH CHÍNH SÁCH BẢO TỒN NHÀ BIỆT THỰ TRÊN ĐỊA BÀN THÀNH PHỐ HỒ CHÍ MINH. Tạp Chí Công Thương 9(12): 160-164 (September 2018). [Pub ID : #3868]
4 Nguyễn Thị Hoàng Yến, Mai Ngoc Khuong: CHÍNH SÁCH ĐOÀN THANH NIÊN CỘNG SẢN HỒ CHÍ MINH TP. HỒ CHÍ MINH CÙNG BẠN TRẺ KHỞI NGHIỆP – BÀI HỌC THỰC TIỄN TẠI TP. HỒ CHÍ MINH. Tạp Chí Công Thương 9(6): 179-183 (June 2018). [Pub ID : #3456]
5 Nguyễn Văn Vũ, Mai Ngoc Khuong: CHÍNH SÁCH NÂNG CAO CHẤT LƯỢNG NGUỒN NHÂN LỰC DU LỊCH TẠI THÀNH PHỐ HỒ CHÍ MINH. Tạp Chí Công Thương 7(5): 245-250 (May 2018). [Pub ID : #3455]
6 Hoang Thanh Nhon, Bui Quang Thong, Mai Ngoc Khuong: The effects of intellectual capital dimensions on information communication technology firm performace: A moderated mediation analysis of the environmental uncertainties Tạp Chí Công Thương (3)145 (March 2018). [Pub ID : #3284]
7 Mai Ngoc Khuong, Nguyen Tran Nguyen Khai, Do Ai Dao: Factors Affecting Chinese Tourist’s Loyalty towards Ho Chi Minh City – A Mediation Analysis of Tourists’ Perceived Value. Journal of Open University 2(18): 49-62 (October 2016). [Pub ID : #2797]
8 Mai Ngoc Khuong, Nguyen Tran Nguyen Khai, Pham Thanh Huyen, Nguyen Vo Hoai Thuong, Nguyen Thi Minh Phuong: Factors Affecting Employee Performance through a Mediation of Job Satisfaction – An Empirical Study of Hospitality Industry in Ho Chi Minh City, Vietnam. Journal of Science Ho Chi Minh City Open University. 2(18): 49-62 (June 2016). [Pub ID : #2564]

International conference papers (90) More...

1 Mai Ngoc Khuong, Dinh Pham Kieu My: HOW PICTURES IN INSTAGRAM INFLUENCE USER’S TRAVEL INTENTION?. In proceedings of 2019 1st International Conference on Economics, Business and Tourism (ICEBT-2019), International Univeristy - Vietnam National University Ho Chi Minh, 14-15 June, 2019. ISBN 978-604-73-7056-6. (June 2019). [Pub ID : #3887]
2 Mai Ngoc Khuong, Tran Phuong Mai: THE IMPACTS OF JOB CHARACTERISTICS ON JOB SATISFACTION IN HOSPITALITY INDUSTRY IN VIETNAM. In proceedings of 2019 1st International Conference on Economics, Business and Tourism (ICEBT-2019), International Univeristy - Vietnam National University Ho Chi Minh, 14-15 June, 2019. ISBN 978-604-73-7056-6. (June 2019). [Pub ID : #3886]
3 Tran Thi Thanh Hang, Mai Ngoc Khuong, Tran Thanh Trung: THE EFFECTS OF LEADERSHIP BEHAVIORS ON EMPLOYEE JOB SATISFACTION AND JOB COMMITMENT IN TOURISM INDUSTRY IN HO CHI MINH, VIETNAM. In proceedings of 2019 1st International Conference on Economics, Business and Tourism (ICEBT-2019), International Univeristy - Vietnam National University Ho Chi Minh, 14-15 June, 2019. ISBN 978-604-73-7056-6. (June 2019). [Pub ID : #3885]
4 Mai Ngoc Khuong, Dang Thi To Luu: THE EFFECTS OF SERVICE CLIMATE’S DIMENSIONS ON EMPLOYEE SERVICE DELIVERY IN HOSPITALITY INDUSTRY - A STUDY IN HO CHI MINH CITY, VIETNAM. In proceedings of 2019 1st International Conference on Economics, Business and Tourism (ICEBT-2019), International Univeristy - Vietnam National University Ho Chi Minh, 14-15 June, 2019. ISBN 978-604-73-7056-6. (June 2019). [Pub ID : #3884]
5 Phan Linh Duong, Mai Ngoc Khuong: AN EMPIRICAL STUDY ON THE EFFECTS OF IN-STORE MARKETING ON IMPULSE BUYING BEHAVIOR IN TOURISM INDUSTRY. In proceedings of 2019 1st International Conference on Economics, Business and Tourism (ICEBT-2019), International Univeristy - Vietnam National University Ho Chi Minh, 14-15 June, 2019. ISBN 978-604-73-7056-6. (June 2019). [Pub ID : #3883]
6 Mai Ngoc Khuong, Duong My Duyen: EMPLOYABILITY OF FRESH MARKETING GRADUATES. In proceedings of 2019 1st International Conference on Economics, Business and Tourism (ICEBT-2019), International Univeristy - Vietnam National University Ho Chi Minh, 14-15 June, 2019. ISBN 978-604-73-7056-6. (June 2019). [Pub ID : #3882]
7 Mai Ngoc Khuong, Nguyen Anh Tuan Tai: CRITCAL FACTORS INFLUENCES HOTEL GUEST LOYALTY – A MEDIATION ANALYSIS OF GUEST SATISFACTION. In proceedings of 2019 1st International Conference on Economics, Business and Tourism (ICEBT-2019), International Univeristy - Vietnam National University Ho Chi Minh, 14-15 June, 2019. ISBN 978-604-73-7056-6. (June 2019). [Pub ID : #3881]
8 Mai Ngoc Khuong, Truong Cam Tu: NON-FINANCIAL FACTORS AFFECTS TALENT RETENTION INTENTION OF GENERATION Y IN HOSPITALITY INDUSTRY – A STUDY IN HO CHI MINH CITY, VIETNAM. In proceedings of 2019 1st International Conference on Economics, Business and Tourism (ICEBT-2019), International Univeristy - Vietnam National University Ho Chi Minh, 14-15 June, 2019. ISBN 978-604-73-7056-6. (June 2019). [Pub ID : #3880]
9 La Boi San, Mai Ngoc Khuong: AN EMPIRICAL STUDY ON FACTORS AFFECTING ENTREPRENEURIAL INTENTION OF SENIORS AND FRESH GRADUATES IN TOURISM AND HOSPITALITY MANAGEMENT. In proceedings of 2019 1st International Conference on Economics, Business and Tourism (ICEBT-2019), International Univeristy - Vietnam National University Ho Chi Minh, 14-15 June, 2019. ISBN 978-604-73-7056-6. (June 2019). [Pub ID : #3879]
10 Do Thanh Tung, Mai Ngoc Khuong: LEADERSHIP RESEARCH IN TOURISM: A SYSTEMATIC REVIEW. In proceedings of 2019 1st International Conference on Economics, Business and Tourism (ICEBT-2019), International Univeristy - Vietnam National University Ho Chi Minh, 14-15 June, 2019. ISBN 978-604-73-7056-6. (June 2019). [Pub ID : #3878]

Book chapters (1) More...

1 Nguyen Nhu Tung, Mai Ngoc Khuong: A chain of hands: prosocial integration in a coffee supply chain setting (pp. 268-283). Oxford University Press (May 2015). [Pub ID : #1870]